Research Report

Recruiting and retaining female digital talent

Posted: 12 Jun 2026

Resource Type: Research Report

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In a survey of over 1000 women in the UK who have career changed into a digital role or are considering doing so, over 70% are actively reskilling and applying for digital roles and nearly 90% would reskill if training opportunities are offered by their employer.

“Recruiting and Retaining Female Digital Talent: Insights for Employers” provides insight into the barriers and enablers shaping women’s digital career journeys.

Insights from this report should be used to better advertise digital roles and shape reskilling programmes to attract more talented women, while also strengthening career pathways to retain those already in these roles.

Key findings:

  • 71% of women surveyed are actively reskilling or applying for digital roles.
  • 89% of women interested in a digital career are willing to reskill if it is offered by their employer. However, only 32% have been given the opportunity to reskill or transition into digital roles within their organisation.
  • 59% of women who want to career change report that it is not clear what steps they need to take to land a digital role due to restrictive job requirements.

Download* now to see how to better recruit and retain top-tier talent to close digital skills gap.

 

*Please get in touch if you need an accessible version of this report. 

12,100

digital roles were left unfilled in 2024

41%

of organisations reported they were unable to grow due to talent shortages

59%

of respondents say job descriptions are too restrictive

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